Nirmalya Kumar

Professor | London Business School | TED Speaker

Who am I

Nirmalya Kumar is a London Business School professor. Between 2001 and 2009, he also served on five Boards of Directors of Indian firms including ACC Limited and Zensar Technologies.

Kumar was until recently a member-group executive council at Tata Sons. He wrote a blog post about his exit from this role that went viral. Before this, he was a Professor of Marketing and Director of Aditya Birla India Centre at London Business School.

He previously served on the faculty of Harvard Business School, IMD-International Institute for Management Development (Switzerland), and Kellogg School of Management at Northwestern University.

He has authored seven books on marketing and business-related topics. He is notable for proposing the culture of "3Vs": valued customer, value proposition and value network, explained in his book Marketing as Strategy: Understanding the CEO's Agenda for Driving Growth and Innovation. He appears on the lists of Thinkers50, World's Best B-School Professors, and 50 Most Influential Business School Professors. In 2011, he received the Global Village Award by Thinkers50 for the person who contributed most to the business community's understanding of globalization and the new frontiers established by emerging markets. In 2012, he received an honorary fellowship from the School of Oriental and African Studies (SOAS).

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