Cate Trotter

Head Of Trends | Insider Trends

Who am I

At Insider Trends, Cate has helped brands such as Facebook, Nike, Chanel, Galeries Lafayette, PVH, Swarovski, Samsung, Mercedes-Benz, Puig, Johnson & Johnson, Levi’s and EE innovate and create world-leading retail ecosystems.

 Cate frequently works with senior team members – including Unilever’s CEO,  the General Manager of L’Oreal France, Mega Image’s CEO, Clarks’ Managing Director, Tom Tailor’s CEO, Carrefour’s Chief Operations Officer and the board of Hugo Boss.

 She is a very experienced speaker, regularly making keynote presentations to audiences of up to 1,200 people. In the past 12 months, she has presented in almost every European country, plus Dubai, Colombia, Chile, Florida, Chicago and New York.

 Cate’s experience of setting up two successful businesses in her twenties led to her being named one of the world’s top 50 influencers in retail for the past 3 years. She’s been quoted numerous times in Forbes magazine and is a RetailWire BrainTrust expert. LinkedIn named her one of the top 15 most listened to professionals in the UK. She has more than 30,000 followers on LinkedIn.

Cate combines unique, powerful insights with solid data, presenting them in a no-nonsense way. She uses inspirational case studies to show how audiences can tap into these trends and get ahead. Cate’s presentations draw on her personal connections and interviews with retail innovators, as well as first-hand experience of the world’s best retail spaces. This enables her to develop fresh perspectives that challenge and enlighten audiences.

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