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Vikas Khanchandani
Group CEO - Republic Media Network
Who am I
Vikas
is a media professional & entrepreneur with 20 years of multifunctional
experience working across digital, television and ad/ media technology. He is one
of the few privileged media professional with varied experiences and exposure
within the industry working with some of the finest media companies and
evolving into an entrepreneurial role. Vikas started his media career at STAR
India working directly with Raj Nayak on Sales and Marketing strategies for
STAR Network of channels. Partnered with him to set up NDTV Media Ltd, the commercial
arm for NDTV and drove phenomenal growth for the company creating a benchmark
within the news genre and leading the category.
The
news landscape continued to change and fragment whilst they continued to build
the brand and innovate on monetisation. The journey with Raj Nayak continued to
set up an independent Media Services business at AIDEM and then an opportunity
to captain the ship through some rough weather as an entrepreneur to safer
waters. Vikas and Raj managed to build a technology media services business from
scratch to the leading player within the digital delivery of ad commercials, a
non existent market until eBus. They also managed a successful and valuable
exit from the JV to the global player IMD and retain the business as an
exclusive service provider for sales and support.
The
duo took some of their digital publishers partnership to build a new company
called Zirca DIgital which is already a well recognized Digital services player
on the supply side working with some of the finest global publishers, tools and
technology.
Vikas has experiences and in depth understanding
within Television, Digital and Media Technology. His current experience with
Republic has been extremely fulfilling as it gives him yet another
entrepreneurial opportunity to build business ground up. The ability to launch
massive news operations with differentiated commercial, marketing and sales
strategy has helped the business build value for shareholders within an
unbelievably short time frame. Vikas feels, the future of media is convergence
and the ability to monetise the audiences across multiple platforms with data
and technology enabling, optimising and simplifying the experience. AI will
further enable buyers of media to plan and execute efficiently.
Who am I
Vikas
is a media professional & entrepreneur with 20 years of multifunctional
experience working across digital, television and ad/ media technology. He is one
of the few privileged media professional with varied experiences and exposure
within the industry working with some of the finest media companies and
evolving into an entrepreneurial role. Vikas started his media career at STAR
India working directly with Raj Nayak on Sales and Marketing strategies for
STAR Network of channels. Partnered with him to set up NDTV Media Ltd, the commercial
arm for NDTV and drove phenomenal growth for the company creating a benchmark
within the news genre and leading the category.
The
news landscape continued to change and fragment whilst they continued to build
the brand and innovate on monetisation. The journey with Raj Nayak continued to
set up an independent Media Services business at AIDEM and then an opportunity
to captain the ship through some rough weather as an entrepreneur to safer
waters. Vikas and Raj managed to build a technology media services business from
scratch to the leading player within the digital delivery of ad commercials, a
non existent market until eBus. They also managed a successful and valuable
exit from the JV to the global player IMD and retain the business as an
exclusive service provider for sales and support.
The
duo took some of their digital publishers partnership to build a new company
called Zirca DIgital which is already a well recognized Digital services player
on the supply side working with some of the finest global publishers, tools and
technology.
Vikas has experiences and in depth understanding
within Television, Digital and Media Technology. His current experience with
Republic has been extremely fulfilling as it gives him yet another
entrepreneurial opportunity to build business ground up. The ability to launch
massive news operations with differentiated commercial, marketing and sales
strategy has helped the business build value for shareholders within an
unbelievably short time frame. Vikas feels, the future of media is convergence
and the ability to monetise the audiences across multiple platforms with data
and technology enabling, optimising and simplifying the experience. AI will
further enable buyers of media to plan and execute efficiently.
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